After looking at everyones images they brought in and discussing what kind of direction we want to go in we decide to write everything down so that we are all clear on where we are heading. We have initially decided to use a fox as our logo as we felt owls are a bit too obvious and wanted to stay on the animal theme, we came up with fox from thinking of animals that are 'hidden' that you rarely see, so decided a fox is quite fitting as they are sly and hidden and they are also seen as being quite cunning and cleaver which is the impression reading gives.
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