Tuesday, 21 May 2013


What skills have you developed through this module and how effectively do you think you have applied them?

During this module we have done a lot of work on concept development, which is something that I have found useful as I really love design that is aesthetically pleasing but also really clever, which I think comes from having a strong concept. Through gaining the skills and knowledge of different ways as to how to generate concepts I will be able to apply it to future briefs, and have applied the techniques in this module.

What approaches to/methods of design production have you developed and how have they informed your design development process?

In this module I did a lot of research in to book binding, so applied this research to my practical experimenting with different binding techniques that I haven't used before. This was useful to do because it meant that my research was relevant and I used it and now have new knowledge and experience in binding. Another method of design production I used was analogue photography. I usually if its relevant, take photographs during briefs for primary research, but in this project the photography was part of the project, it was enjoyable to experiment with a different image making tool and I really enjoyed the fact that the work I was using in the publications was my own. I also experimented with film briefly, to mock up how I would want my exhibition projection to look. I really love moving image and think it can be so stunning and capture so much and wanted to experiment with it, but due to time constraints and my priority being the identity and products of the exhibition rather than the exhibition it's self, the film was put on the back burner and the mock up is bother special, but it was interesting to experiment with new software as I hadn't used final cut before and was a good experiment to do.

What strengths and weaknesses can you identify in your work and how have/will you capitalise on these?

I really enjoyed how this module has been very concept driven, and it has really made me aware of the importance of design with a meaning and how it has so much more power and effectiveness, then when people design because it looks nice or is on trend. I think a strength of mine during this module has be concept development and problem solving. I chose quite an abstract 'good is' being looking up, rather then doing something physical like a food or person, so didn't help myself in terms of having a simple ride for this module, but I enjoy challenging myself so it was a good thing. Because of choosing a good that is abstract I had to do a lot of problem solving during this module an feel my skills improved in that seance. A weakness I encounted was time management. Although I got everything I wanted to done it was hard work due to the fact I hadn't left enough time for production and had forgotten how time consuming making all the products physically of a range is. I also didn't leave enough time or pencil in time for mistakes, so when screen printing didn't go to plan, I annoyingly had to boy-cot the whole thing and print the poster digital because there was not time to go back screen printing. I am determined to not let this kind of thing happen again as rushing the production means the standard is not as high as it could be and things potentially could go wrong, so I will write a plan next time and try and stick to it.

Identify the things you will do differently next time and what do you expect to gain from doing these?

Leave more time for production and print so that my work is high quality

Use the college facilities such as photography studio to photograph my work as I think It makes such a big difference to the end product photographs and makes the work come across more professional

Manage my time better

Attendance -4
Punctuality - 5
Motivation - 4
Commitment - 4
Quantity of work produced - 4
Quality of work produced - 3

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